Smart Creation, the podcast. Episode 15.

Smart Creation, the podcast, invites you to explore the potential of sustainable fashion. For this 15th episode, we are pleased to welcome Ruth Farrell – Global Marketing Director at Eastman Naia™.

« I see sustainability as something that has to take into account the entire supply chain and the lifecycle of the fiber, of the fabric and of the garment. »

Naia™ from Eastman is exhibiting at Première Vision Yarns and Smart Creation.

Eastman’s closed-loop production process for Naia™ allows recycling and reuse of safe solvents and water, resulting in a yarn with a low environmental impact. With full transparency from tree to fiber, Naia™ is responsibly sourced from sustainably managed pine and eucalyptus plantations, ensuring no deforestation.Eastman holds FSC® and PEFC™ Chain of Custody certification. Naia™ is listed on the Higg Materials Sustainability Index.